The Importance Role of Marketing Division
What is the key success of a business? Some people would say that the quality of the product is the most important thing. Well, that opinion is not wrong at all. But somehow, there is something has more important role as the key success of a business. That something is called as the marketing. Marketing in here also consists of promotion, advertising and some other kinds of marketing stuff.
Some business experts said that the marketing and advertising costs of the business could reach up to 80 percent of the whole production costs. It means, the bigger role of the success of a business was held by marketing (with all aspect that was mentioned above inside it). That is why, a company always rely their live on the hand of a marketing manager and her or his staffs. The life of the company is not depending on the director, but the marketing manager and their staffs have the most important role in here.
They should use as much innovation as possible to make sure that they would be able to sell the products. The more they sell the product, the more the company could be saved. Again, this is the clear prove that the company needs the marketing staff. Actually, without them, the company wouldn’t even stay alive.
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